We live in a highly Internet-centric society (2.8 billion internet users as of early 2013, according to a study by the International Telecommunications Union). Most experts suggest that the number of Web users will continue to surge upwards, with on-line penetration seeing all-time high numbers.

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It seems that even our social interactions veer toward the Web. More and more people are going online and they tend to gravitate towards social media sites.

Consider this.

There are now 1.18 billion Facebook users worldwide. That’s 1.18 billion people liking, commenting, sharing and posting various kinds of content for other individuals [...]